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impression
One display of an advertisment. For instance if you were running an ad on Google which had 150 impressions,... Read more about impression here

click through rate
This is a measure of how successful an internet ad is. If a lot of people are clicking from an ad on... Read more about click through rate here


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Getupthere.com Limited: PO Box 28-515, Remuera, Auckland, New Zealand Direct Phone: +64 9 525 8260